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The Sequence of Phases in the Product or Service's Life

Question 10

Multiple Choice

The sequence of phases in the product or service's life in the market - from the introduction of the product or service to the growth in sales and finally maturity, decline, and withdrawal from the market is the:


A) Sales life cycle.
B) Target life cycle.
C) Market life cycle.
D) Critical life cycle.
E) Cost life cycle.

Correct Answer:

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