Consumers with a high degree of innovativeness tend to engage in effortful cognitive information processing; they also tend to think carefully about products,problems,and even marketing messages.

Name: Consumers with a high degree of innovativeness tend to engage in effortful cognitive information processing; they also tend to think carefully about products,problems,and even marketing messages.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Consumers with a high need for cognition tend to exhibit these behaviors.

Consumers with a High Degree of Innovativeness Tend to Engage