Which of the following is NOT one of the ways managers can enhance differentiation based on value drivers?
A) Striving to create superior product features,design,and performance
B) Striving for innovation and technological advances
C) Pursuing continuous quality improvement
D) Increasing the intensity of marketing,brand building,and sales activities
E) Seeking out low-quality inputs
Correct Answer:
Verified
Q44: The objective of differentiation is to
A)offer customers
Q46: A broad differentiation strategy generally produces the
Q49: A broad differentiation strategy works best in
Q50: Achieving a differentiation-based competitive advantage does NOT
Q51: Broad differentiation strategies generally work best in
Q52: Approaches to enhancing differentiation through changes in
Q54: A differentiation-based competitive advantage
A)nearly always is attached
Q56: Which of the following is NOT one
Q56: Brands create customer loyalty, which in turn
A)increases
Q64: Focused strategies keyed either to low cost
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