The competitive power of a company resource strength or competitive capability hinges on all of the following EXCEPT:
A) how hard it is for competitors to copy.
B) whether it is rare and something rivals lack.
C) whether it is really competitively valuable and has the potential to contribute to a competitive advantage.
D) whether it is nonsubstitutable
E) whether it available in plenty.

Question

Quizplus · Accepted Answer

The availability of a resource does not determine its competitive power. In fact, if a resource is widely available, it may not be a source of competitive advantage at all. The other options (A-D) are all factors that contribute to a resource's competitive power.

The Competitive Power of a Company Resource Strength or Competitive