Which of the following is NOT a characteristic of an effectively worded strategic vision statement?
A) Directional (is forward-looking,describes the strategic course that management has charted that will help the company prepare for the future)
B) Easy to communicate (is explainable in 5-10 minutes,and can be reduced to a memorable slogan)
C) Graphic (paints a picture of the kind of company management is trying to create and the market position(s)the company is striving to stake out)
D) Consensus-driven (commits the company to a "mainstream" directional path that almost all stakeholders will enthusiastically support)
E) Focused (provides guidance to managers in making decisions and allocating resources)

Question

Quizplus · Accepted Answer

While gaining consensus and support from stakeholders is important, a strategic vision statement should not necessarily be consensus-driven. It should reflect the company's direction and aspirations, which may not always align with the perspectives of all stakeholders.

Which of the Following Is NOT a Characteristic of an Effectively