Which of the following distribution strategy seeks to distribute a product through a single wholesaler or retailer in a specific geographic region?

Question

Quizplus · Accepted Answer

Exclusive distribution strategy involves limiting the distribution of a product to a single wholesaler or retailer in a specific geographic region. This strategy is often used for high-value or luxury products, as it helps to maintain control over the product's image, pricing, and availability. Therefore, option A is the correct choice. Options B, C, and D do not fit the description of exclusive distribution. Associative distribution refers to partnerships between wholesalers and retailers to increase sales volume, selective distribution involves a limited number of retailers in specific locations, and intensive distribution seeks to distribute the product through as many channels as possible.

Which of the Following Distribution Strategy Seeks to Distribute a Product