A retailer's customer service strategy can support the efforts of the retailer in building demand for a line of merchandise.

Question

Quizplus · Accepted Answer

A retailer's customer service strategy can impact customer satisfaction and loyalty, which in turn can drive demand for a line of merchandise. Good customer service can lead to positive word-of-mouth referrals and repeat business, while poor customer service can have the opposite effect. Therefore, a well-executed customer service strategy can support a retailer's efforts in building demand for their products.

A Retailer's Customer Service Strategy Can Support the Efforts of the Retailer