Most evidence points to the fact that to be successful in the international arena,a salesperson must know the language of the market in which he or she wishes to sell.

Question

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Knowing the language of the market is crucial for a salesperson to communicate effectively, build relationships, and understand the cultural nuances and customs that may impact the buying behavior of potential customers. Therefore, most evidence supports the notion that language proficiency is one of the keys to success for selling products or services in international markets.

Most Evidence Points to the Fact That to Be Successful