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Research Can Be Divided into Different Types Based on Information

Question 27

Multiple Choice

Research can be divided into different types based on information needs.All of the areas below fit these different types EXCEPT:


A) general information about the country,area,and/or market.
B) information necessary to forecast future marketing requirements by anticipating social,economic,consumer,and industry need trends within specific markets or countries.
C) specific market information used to make product,promotion,distribution,and price decisions.
D) specific information necessary to attract investors from foreign countries or markets.
E) specific market information used to develop marketing plans.

Correct Answer:

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