Which of the following would not be considered to be a step in the traditional marketing research process?
A) Define the research problem and establish research objectives.
B) Analyze,interpret,and summarize the results.
C) Determine the sources of information to fulfill the research objectives.
D) Consider the costs and benefits of the research effort.
E) Pair the research results with all other recent research efforts to determine validity.
Correct Answer:
Verified
Q21: After an international marketing researcher has defined
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Q22: According to the text,_ is the key
Q23: In back translation the questionnaire is translated
Q25: The _ process should begin with a
Q27: Research can be divided into different types
Q28: a skeptical attitude in handling transparent data.
Q29: Back translations of questionnaires always ensure an
Q30: According to a system for collecting and
Q31: Multicultural research involves dealing with countries that
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