A(n)_____ is a cash or in-kind fee paid to a property in return for access to the exploitable commercial potential associated with the property.

Question

Quizplus · Accepted Answer

A sponsorship is a form of partnership in which a company provides financial or other support to a property (such as an event, team, or organization) in exchange for recognition and access to the benefits associated with that property, such as reaching a desired target audience or enhancing brand image. It may involve cash payments or the provision of goods or services, and can serve various marketing and strategic objectives.

A(n)_____ Is a Cash or In-Kind Fee Paid to a Property