A manufacturer of _____ would be most likely to use a business-to-business agency.
A) greeting cards
B) hydrocracker machinery used in an oil refinery
C) personal laptops
D) designer apparel
E) monogrammed towels
Correct Answer:
Verified
Q65: When compared to an in-house agency an
Q66: General consumer agencies:
A)provide advertising for products that
Q67: Which of the following statements is true
Q68: A full-service advertising agency:
A)supplies both advertising and
Q69: One of the advantages that a company
Q71: A company that uses a(n)_,sets up separate
Q72: Interactive agencies:
A)use customer relationship marketing to work
Q73: At one time Parker Pens were advertised
Q74: An advertiser who uses international media:
A)typically uses
Q75: DDB Needham,one of the world's largest ad
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