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A Manufacturer Is Likely to Reduce the Loss on Small

Question 61

Multiple Choice

A manufacturer is likely to reduce the loss on small orders by:


A) Having salespeople call more frequently on small-order accounts.
B) Bypassing the wholesalers and dealing directly with customers.
C) Encouraging customers to buy on a hand-to-mouth basis.
D) Reducing quantity discounts.
E) Changing pricing structure to pass some of the costs on to the buyer.

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