Identify the nature of personal selling.
A) It involves direct spoken communication between sellers and potential customers.
B) It costs less than advertising for reaching a large, widespread market.
C) It tries to communicate with many customers at the same time.
D) It refers to "promoting" at trade shows, demonstrations, and contests.
E) It is less flexible than mass selling.

Question

Quizplus · Accepted Answer

Personal selling involves direct spoken communication between sellers and potential customers.

Identify the Nature of Personal Selling