Which of the following would NOT be a source of primary data?
A) The Wall Street Journal
B) Market tests
C) Focus groups
D) Observation methods
E) Surveys
Correct Answer:
Verified
Q181: An interview with 6 to 10 people
Q182: For marketers, the purpose of gathering primary
Q189: A qualitative research method in which an
Q190: What are the two basic methods for
Q190: _ are one widely used form of
Q194: To get problem-specific data, a marketing researcher
Q195: What is the role of a researcher
Q198: A typical cost for a focus group
Q214: When focus group interviews are used in
Q217: Focus groups:
A) Are usually composed of 15-25
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