Ayesha went to Amazon.com to see the latest book by her favorite author.When she opened the website,Amazon.com greeted her by name,and recommended books based upon the purchases and books she viewed in the past.Amazon.com was utilizing:
A) shopping bots
B) cookies
C) broad-band Internet access
D) limited information
E) repeat customer service strategy
Correct Answer:
Verified
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Q21: Compared to other retail formats,the greatest benefit
Q22: A retailer that sells merchandise and/or services
Q23: By obtaining information about customer preferences,and past
Q25: If a retailer plans to use the
Q26: Disintermediation occurs when _.
A)a manufacturer sells directly
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Q29: Which of the following is NOT a
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