If L'Oreal cosmetic products wanted to sell exclusively through the Internet channel,it would most likely have a difficult time because:
A)of the competition from other manufacturers.
B)it doesn't have name recognition.
C)the manufacturer doesn't own the rights to the brand name.
D)the manufacturer doesn't have the appropriate systems to fulfill individual orders.
E)the demand would overwhelm the supply.

Question

Quizplus · Accepted Answer

Manufacturers lack many of the critical skills necessary to sell merchandise electronically.Compared to retailers,manufacturers are less efficient in individual order fulfillment,providing complementary assortments,and collecting and using information about customers.

If L'Oreal Cosmetic Products Wanted to Sell Exclusively Through the Internet