Matt used to shop for electronics at the closest Best Buy store.But now that he has his iPad,he does his electronic shopping online at bestbuy.com instead of in a Best Buy store.This is an example of ___________.
A)leveraging
B)efficient fulfillment
C)inconsistent execution of services
D)cannibalization
E)market presence

Question

Quizplus · Accepted Answer

Retailers can cannibalize their own business with electronic retailing,however,better that the customer still buy from the same retailer online than a competitor online.

Matt Used to Shop for Electronics at the Closest Best