The view that people are not empty vessels into which the mass media pour a defined assortment of beliefs,values,and ideas is commonly associated with which approach?

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The view that people are active participants in interpreting and constructing meaning from media messages is a key perspective within cultural studies. This approach emphasizes the ways in which individuals negotiate and make sense of media content based on their own experiences and cultural backgrounds, rather than simply accepting or rejecting messages wholesale. Other approaches, such as functionalism or conflict theory, may focus on the effects of media messages on society or particular groups, but do not necessarily provide the same level of emphasis on individual agency in interpreting those messages.

The View That People Are Not Empty Vessels into Which