What is the most likely reason that public relations communications are viewed as more credible than advertising messages?

Question

Quizplus · Accepted Answer

PR communications often take the form of news articles or feature stories which are perceived as more credible than traditional advertising messages which are seen as self-promotional. These types of communications are typically written by independent journalists and editors rather than a company's marketing department, adding to their credibility.

What Is the Most Likely Reason That Public Relations Communications