While Gillian watched the latest episode of The Amazing Race,she saw commercials advertising Wendy's restaurants,Carnival Cruise Lines,a new action movie,The Home Depot,and Pillsbury bread products.Advertising on the show was more than likely sold on a(n)_____ basis.

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Advertising sold on a participation basis is when advertisers pay to have their commercials air during a specific program or time period. In this case, advertisers are participating in the advertising slot during the airing of The Amazing Race.

While Gillian Watched the Latest Episode of the Amazing Race,she