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What Effect Does Advertising Have on Consumer Demand

Question 32

Multiple Choice

What effect does advertising have on consumer demand?


A) Advertising creates trade barriers.
B) Advertising slows the rate of product decline.
C) Advertising moves products quickly through the product life cycle.
D) Advertising slows the adoption process and lengthens the product life cycle.
E) Advertising hinders the development of new products and decreases consumer demand.

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