Which theory states that advertising allows companies to compete more effectively for consumer dollars and keeps consumers informed of their selection alternatives if the economy produces more goods and services than can be consumed?

Question

Quizplus · Accepted Answer

The theory mentioned in the question is the abundance principle, which states that in an economy where there are more goods and services than can be consumed, advertising allows companies to compete for consumer dollars and inform consumers about their selection alternatives.

Which Theory States That Advertising Allows Companies to Compete More