Discuss the tactics used for launching a product with low relative advantage and low compatibility.
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Q26: Which of the following new product characteristics
Q45: Which of the following pricing strategies involves
Q46: A price clearly above the market,but appropriate
Q48: Skimming pricing is best recommended for products
Q49: If target market buyers do a serious
Q50: Briefly describe trial.
Q51: Describe three common patterns for launch strategies
Q53: Trial of a new product:
A)involves its large
Q54: While launching a product with low relative
Q55: Which of the following types of promotion
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