Typically,courts deny a private brand absolute rights to copy a well-known brand's trade dress.

Question

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Courts often recognize the importance of protecting well-known brands' trade dress and may require a private brand to make sufficient changes to their packaging or design in order to avoid confusion with the established brand. However, private brands may still be able to use similar aspects of a trade dress as long as it does not cause consumer confusion.

Typically,courts Deny a Private Brand Absolute Rights to Copy a Well-Known