Which of the following is primarily a trade sales promotion?
A) Free samples
B) Consumer demonstrations
C) Store coupons
D) Sweepstakes
E) Special purchase prices

Question

Quizplus · Accepted Answer

Trade sales promotion encourages resellers to purchase and aggressively sell a manufacturer's products by offering incentives like sales contests, displays, special purchase prices, and free merchandise. Consumer sales promotion includes free samples, contests, coupons, and demonstrations to consumers.

Which of the Following Is Primarily a Trade Sales Promotion