Dissonance increases with the importance of the decision and the difficulty of choosing between products.

Name: Dissonance increases with the importance of the decision and the difficulty of choosing between products.
Brand: Quizplus
Rating: 4.8 (39 reviews)

Question

Quizplus · Accepted Answer

The buyer can experience purchase dissonance after the product's purchase.
Dissonance causes tension over whether the right decision was made in buying the
Product and increases with the importance of the decision and the difficulty of choosing between products

Dissonance Increases with the Importance of the Decision and the Difficulty