The actions taken during the implementation phase of the strategic marketing process include: 1)obtain resources,2)design marketing organization,3)develop schedules,4)__________.

Question

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The fourth action taken during the implementation phase of the strategic marketing process is to execute the marketing program. This involves implementing the tactics and activities outlined in the marketing plan to reach the desired target market and achieve the marketing goals. Therefore, the best choice is D - execute the marketing program. Choices A, B, and C are part of the earlier stages of the strategic marketing process, such as market segmentation, targeting, positioning, and developing a unique value proposition.

The Actions Taken During the Implementation Phase of the Strategic