Cross-functional teams are most likely to be used in which stage of the new-product process?
A)new-product strategy development
B)idea generation
C)development
D)market testing

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The Answer of Cross-functional teams are most likely to be used in which stage of the new-product process?
A)new-product strategy development
B)idea generation
C)development
D)market testing

Cross-Functional Teams Are Most Likely to Be Used in Which