Concerned about the growing prevalence of English on the web,a French state institution founded in the 17^th century to maintain the purity of the language unveiled a dictionary of newly coined French equivalents to English Internet terms in 2000.This is symptomatic of the difficulties in doing business in France because in many situations,the business must be conducted in French.The French could be described as having:

Question

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The French institution's desire to maintain the purity of the French language on the internet reflects a cultural ethnocentrism, meaning a belief in the superiority of one's own culture and language. The difficulty in conducting business in French further supports this notion.

Concerned About the Growing Prevalence of English on the Web,a