Tricon was the restaurant division of PepsiCo until it was spun off in 1997.Since then Tricon has opened 6,000 KFC restaurants abroad.It has 158 in Indonesia and more than 500 restaurants in China.All are locally owned,and the owner pays a fee to Tricon.Tricon is engaged in:
A) contract assembly.
B) a joint venture.
C) contract manufacturing.
D) franchising.
Correct Answer:
Verified
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