The concern for obtaining the best quality,features,and performance of a product or service for a given price will drive consumption behaviour into the foreseeable.This is known as:
A)price consciousness
B)stinginess
C)frugality
D)value consciousness

Question

Quizplus · Accepted Answer

The concern for obtaining the best quality, features, and performance of a product or service for a given price is known as value consciousness. Value-conscious consumers seek to maximize the value they receive for their money rather than simply choosing the cheapest option available (which would be stinginess) or restricting their consumption altogether (which would be frugality). Price consciousness is a related concept, but it specifically refers to consumers who are highly aware of prices and seek to find the lowest possible price for a product or service. Therefore, the best choice is D.

The Concern for Obtaining the Best Quality,features,and Performance of a Product