One of the key differences between a vision statement and a mission statement is that the mission statement:
A)describes the profit goals
B)has an inspirational theme
C)has a long-term focus
D)describes the company's societal marketing concept

Question

Quizplus · Accepted Answer

The mission statement has an inspirational theme, while the vision statement describes the company's long-term goals.

One of the Key Differences Between a Vision Statement and a Mission