Coca-Cola introducing a new line of chai tea is an example of which market-product strategy?
A)market penetration.
B)market development.
C)product development.
D)diversification.

Question

Quizplus · Accepted Answer

Product development. Coca-Cola is introducing a new line of chai tea, which is a new product being developed by the company. This strategy involves creating an entirely new product line for an existing market.

Coca-Cola Introducing a New Line of Chai Tea Is an Example