Why, in some cases, is repositioning required?
A)Due to poor advertising campaigns
B)Due to poor and ineffective product placement within stores
C)Because of changing customer tastes or poor sales performance
D)Because consumers feel that the product or service is overpriced

Question

Quizplus · Accepted Answer

Repositioning is often required due to changing customer tastes or poor sales performance. This may involve changing the target market, adjusting the marketing mix, or altering the product itself to better meet the needs and preferences of customers. Poor advertising or product placement may also be factors, but these are not necessarily the primary reasons for repositioning. Overpricing may lead to poor sales performance, but it is not a repositioning strategy in and of itself.

Why, in Some Cases, Is Repositioning Required