When does customer satisfaction occur?

Question

Quizplus · Accepted Answer

Customer satisfaction occurs when perceived performance matches or exceeds expectations. This means that customers have certain expectations when purchasing a product or service, and if they feel that these expectations are met or exceeded, they are likely to be satisfied with their experience. A and D are important factors, but they do not entirely define customer satisfaction. C may also not necessarily be true, as customers may not vocalize their complaints but still be unsatisfied with their experience.

When Does Customer Satisfaction Occur