Which of the following types of promotion uses customized interaction?

Question

Quizplus · Accepted Answer

Personal selling is a type of promotion that involves customized interaction between the salesperson and the customer. The salesperson can tailor the message and respond to the customer's needs and objections, thus creating a more personalized experience for the customer. Advertising, public relations, sales promotion, and publicity are not necessarily customized and interactive, but can be more mass-produced or one-way forms of communication.

Which of the Following Types of Promotion Uses Customized Interaction