All of the following are marketing strategies designed to reduce consumers' perceived risk and encourage purchases except
A)securing endorsements from influential people.
B)providing warranties and guarantees.
C)providing free trials of the product.
D)giving extensive usage instructions.
E)using subliminal advertising.

Question

Quizplus · Accepted Answer

Subliminal advertising is not a marketing strategy designed to reduce consumers' perceived risk and encourage purchases. It is a controversial technique that involves using hidden or disguised messages in advertisements to influence consumers' subconscious minds. However, there is little evidence to support the effectiveness of subliminal advertising, and some studies suggest that it may even be unethical and manipulative. Therefore, it is not a recommended strategy for reducing consumers' perceived risk or encouraging purchases.

All of the Following Are Marketing Strategies Designed to Reduce