PR practitioners use the Internet to streamline their media efforts by:
A)sending press releases via e-mail
B)targeting story proposals to their specific sources
C)both of these
D)neither of these

Question

Quizplus · Accepted Answer

PR practitioners use the Internet to send press releases via email, which is a more efficient and faster way to distribute information to a large number of media outlets. They also use the Internet to target specific sources for their story proposals, which saves time and effort by avoiding a scattergun approach. Therefore, both options are the correct choices.

PR Practitioners Use the Internet to Streamline Their Media Efforts