Market screening eliminates:

Question

Quizplus · Accepted Answer

Market screening involves assessing various factors to determine the attractiveness of different markets. This process helps to identify markets that are less attractive and may not yield desirable returns. Therefore, Option B, markets that are judged to be less attractive, is the best answer. Eliminating undesirable products is a part of product screening, while environmental forces and competition are factors that are considered during market screening. Foreign direct investment is not necessarily eliminated during the market screening process but is evaluated to determine the feasibility of investing in a particular market.

Market Screening Eliminates