Many advertisements use celebrities that are liked by many people in hopes that consumers will buy the product that the celebrity endorses. Using celebrities to influence consumers to buy the product is an example of which advertising appeal?
A) consciousness
B) love or romance
C) fun and pleasure
D) admiration
E) resonance
Correct Answer:
Verified
Q63: IBM runs television ads that show how
Q74: Gucci,a very expensive brand of clothing and
Q75: An ad for an AT&T MasterCard offered
Q76: Realemon juice relies on the slogan,"Fresh Lemon
Q77: UPS uses their "White-board" campaign to show
Q78: The Highway Transportation Agency once used ads
Q82: The _ is the channel used to
Q90: _ is the series of decisions advertisers
Q91: An ad for the General Electric Advantium
Q93: All of the following are executional styles
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents