Zach designed a TV ad that shows the excitement in attending a football game from the tailgating before the game to the in-game action to the postgame celebration with friends.This is an example of using the ________ execution.
A)endorsement
B)testimonial
C)lifestyle
D)slice-of-life

Question

Quizplus · Accepted Answer

The ad is using a lifestyle execution by showing the full experience of attending a football game and how it can create excitement and camaraderie with friends through tailgating, in-game action, and postgame celebration. This execution aims to associate the product (in this case, attending a football game) with a desirable way of life.

Zach Designed a TV Ad That Shows the Excitement in Attending