In terms of the levels of a product,marketers have the most flexibility to engage fans and boost attendance at events with the ________ level.
A)intangible product
B)augmented product
C)actual product
D)core product

Question

Quizplus · Accepted Answer

The augmented product level includes all the additional services and benefits that accompany the actual product. This level provides the most flexibility for marketers to engage with fans and increase attendance at events by offering exclusive merchandise, special access, VIP experiences, and other unique offerings that enhance the event experience. By leveraging the augmented product level, marketers can differentiate their event from competitors and create greater value for attendees.

In Terms of the Levels of a Product,marketers Have the Most