Some brand names are easy to remember because of years of history and tradition,such as the Los Angeles Dodgers.This is an example of the ________ characteristic of a good brand name.
A)trendiness
B)recognizability
C)fit
D)contrast

Question

Quizplus · Accepted Answer

Recognizability refers to the ability of a brand name to be easily recognized and remembered. The example given, the Los Angeles Dodgers, has been around for a long time and has been consistently associated with the baseball team, making it easy to remember.

Some Brand Names Are Easy to Remember Because of Years