Market segmentation is considered all of the following except
A) default strategy
B) adaptive strategy
C) creative process
D) positioning approach
Correct Answer:
Verified
Q7: Segmentation is a default strategy because it
Q8: Social networking sites are an attractive medium
Q9: Communication with audience segments can be more
Q10: A study by Pew Research found that
Q11: In evaluating a B2B buying decision,a company
Q13: While it is tempting for marketers to
Q14: Consumer behavior is driven by motivation to
Q15: Because of the nature of sports,it is
Q16: Marketing is a default strategy because it
Q17: Eric,a marketer with the San Antonio Spurs,has
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