Michelle is designing an advertisement for a sports brand.The segment she wants to target views sports as meeting social needs.She should most likely feature any of the following in her ad except
A)images of tailgating
B)fans receiving special discounts at concessions
C)in-game activities involving fan participation
D)groups of fans talking,cheering,and laughing

Question

Quizplus · Accepted Answer

While the other options all involve social aspects of sports, such as community and fan engagement, offering special discounts at concessions is more of a marketing strategy that targets a fan's financial motivation rather than their social needs.

Michelle Is Designing an Advertisement for a Sports Brand