In collecting primary data,________ methods tend to be more costly and have relatively low response rates.
A)online and face-to-face
B)mail and face-to-face
C)telephone and mail
D)telephone and online

Question

Quizplus · Accepted Answer

Telephone surveys require trained interviewers and may result in a low response rate due to people's reluctance to participate or being unavailable. Mail surveys may also have a low response rate due to non-response bias and the cost of printing and mailing the survey. Online and face-to-face methods can be more cost-effective and have higher response rates.

In Collecting Primary Data,________ Methods Tend to Be More Costly