Cameron is in the process of selecting a sponsorship for the clothing retailer where he works.He has identified the target audience of his retail operation.The next step is to

Question

Quizplus · Accepted Answer

Setting objectives should be the next step after identifying the target audience, as it will guide the selection process for the sponsorship. The objectives can include increasing brand awareness, driving sales, or building brand loyalty, among others. Once the objectives are established, Cameron can then evaluate potential sponsorships based on their ability to help achieve these objectives, within the allocated budget.

Cameron Is in the Process of Selecting a Sponsorship for the Clothing