_____ are an organization's employees,customers,stockholders,competitors,suppliers,legislators,or the community in which the organization resides that it wants develop and maintain goodwill with.

Question

Quizplus · Accepted Answer

Publics refer to all the individuals or groups that an organization wants to develop and maintain a positive relationship with, which includes employees, customers, stockholders, competitors, suppliers, legislators, and the community in which the organization operates. Distributors and cause marketers may also be part of an organization's publics, but they do not encompass the entire group. Stockholders may be part of an organization's publics, but not exclusively, as they only represent one segment of stakeholders. Feedback base is not a relevant term in this context.

_____ Are an Organization's Employees,customers,stockholders,competitors,suppliers,legislators,or the Community in Which the Organization