To get high schoolers excited about a new kind of sugar-free Red Bull,the company handed out free cans in the parking lot of high school football games.What kind of promotion was Red Bull doing?

Question

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Red Bull was doing a sampling promotion by handing out free cans of their new sugar-free product to high schoolers at football games in order to generate excitement and interest in the beverage.

To Get High Schoolers Excited About a New Kind of Sugar-Free